Get All Access for $5/mo

Ian Fuhr Explains Why He Likes To Launch Businesses In Unfamiliar Industries And How He Made Sorbet A Success Ian Fuhr, a serial entrepreneur is not scared of opening businesses in industries he knows nothing about.

By Daniel Newman

Opinions expressed by Entrepreneur contributors are their own.

You're reading Entrepreneur South Africa, an international franchise of Entrepreneur Media.

We interview entrepreneur Ian Fuhr, who founded the Sorbet Group in 2005 which has now grown to over 200 stores in South Africa with stores in the UK. Ian is a serial entrepreneur who has launched many successful companies in industries he knew very little about.

Daniel Newman

CEO of Druff Interactive, Creator of CEOwise

Daniel Newman interviews leading entrepreneurs and finds out what the secret to their success is on his platform CEOwise. After running his design agency Druff Interactive for over 15 years he realised he should have been in a different place with his business after so many years. Determined to become a better entrepreneur Daniel is on a mission to learn from the best in the business. CEOwise documents his journey of learning.
Marketing

4 Ways to Reach Customers with Coupons in a Digital Age

Customers are more inclined, of course, to buy or use a service when there's an incentive involved. But how do you approach that digitally?

Growing a Business

He Immigrated to the U.S. and Got a Job at McDonald's — Then His Aversion to Being 'Too Comfortable' Led to a Fast-Growing Company That's Hard to Miss

Voyo Popovic launched his moving and storage company in 2018 — and he's been innovating in the industry ever since.

Business Culture

Why Remote Work Policies Are Good For the Environment

Remote work policies are crucial for ESG guidelines. Embracing remote work can positively impact your business and employees.

Starting a Business

I Left the Corporate World to Start a Chicken Coop Business — Here Are 3 Valuable Lessons I Learned Along the Way

Board meetings were traded for barnyards as a thriving new venture hatched.

Life Hacks

3 Productivity Tips That Turned Me Into a Multimillionaire

As a businessman and property investor, I know it is important to stay productive. Here are 3 ways I do it.

Resumes & Interviewing

Find Jobs Easier with This AI Resume Builder on Sale for $90

Canyon Pro features automated resume writing, application autofilling, and more helpful tools for finding a job.