Get All Access for $5/mo

How 'Social' Social Entrepreneurship Should Be? Defining the boundaries of social entrepreneurship.

By Ritu Kochar

Opinions expressed by Entrepreneur contributors are their own.

You're reading Entrepreneur India, an international franchise of Entrepreneur Media.

Wikipedia

Social entrepreneurship has been a much discussed topic recently. Despite the vagueness of the term, it is an appealing construct because of the promise it holds – of being an entrepreneur and helping the society along the way. But what becomes a great difficulty on this way is when one aspect is given more importance than the other; or completely forgotten.

The term "Social Entrepreneur' comprises of two words. Social focuses on the upliftment of society through bringing a radical change; and entrepreneur is to act on an opportunity or idea and bring something new in the society. Entrepreneurs spur on by money and social entrepreneurs are driven by altruism. Together, social entrepreneurship signals the imperative to drive social change, and it is that potential payoff, with its lasting, transformational benefit to society, that sets the field and its practitioners apart.

Where an entrepreneur will anticipate to produce product that will serve the market's need while making a financial profit, social entrepreneurs neither anticipates nor organizes to create substantial financial profit for his or her investors or even themselves. Instead they focus on a large scale transformational benefit of the society. Unlike entrepreneurs, their focus is not a market that can pay for their product; rather it is the neglected and underprivileged sections of society who find it hard to make their voice heard.

Having said that, it is imperative to assign some boundaries to social entrepreneurship. A balance between both is important as to provide one term inclination will not do justice to the idea it holds.

A panel discussion held at IIT Delhi on March 12 titled "Social Entrepreneurship: Social Impact, Innovation, Self Sufficiency' discussed the same issue. The panel focused on motivating and introducing an intellectual and aspiring audience of entrepreneurs to the scope and field of social entrepreneurship. Panelist Ritu Marya, Editor in Chief of Entrepreneur India, talked about the business part of social entrepreneurship. She said that a business is business and it is done for the sake of profit. One tends to forget this when thinking about social entrepreneurship. Social becomes the focus while business is forgotten. However, that should not be the case.

She said, "When thinking about a social enterprise, social impact is important but social outcome is also equally important." If you are an entrepreneur you must work on your skills and add something new to it. It is meant to help you grow, as a person and financially. A social entrepreneur will grow as a person and his/her work is rightly appreciated. But growing entrepreneurial skills are important too because if that part is not focussed on the cash flow will stop and you will end up being neither of those.

Social entrepreneurship is often confused with social activism. The difference between the two types of ventures – one social entrepreneurship and the other social service – isn't in the initial entrepreneurial contexts or in many of the personal characteristics of the founders, but rather in the outcomes. A social entrepreneur will take direct action the social activist attempts to create change through indirect action, by influencing others – governments, NGOs, consumers, workers, etc. – to take action. Social activists may or may not create ventures or organizations to advance the changes they seek. Successful activism can yield substantial improvements to existing systems, but the strategic nature of the action is distinct in its emphasis on influence rather than on direct action. Social entrepreneur must learn to balance which will lead to better understanding and more informed decision making among those committed to advancing positive social change.

Ritu Kochar

Former Staff, Entrepreneur India

Ritu used to work as a Feature writer for Entrepreneur India.
News and Trends

Easing the stress with new-age health solutions

With rapid scaling and idea-making seen in the Indian eco-system, it is only speculated that the now-easily accessible healthcare systems will try to reach further depths of the country.

Side Hustle

This Former Starbucks Employee Started a Side Hustle That's Making More Than $70,000 a Month — and He's Not Done Yet

When Tom Saar moved to New York City, he spotted a lucrative business opportunity.

Business News

Is One Company to Blame for Soaring Rental Prices in the U.S.?

The FBI recently raided a major corporate landlord while investigating a rent price-fixing scheme. Here's what we know.

Leadership

ITC's Marketing Wizard: Shuvadip Banerjee, Chief Digital Marketing Officer

The FMCG giant's successful campaign #MyFantasyAdWithSRK broke the Internet and in just a few weeks of launch had 10 lakh participants

Business News

Microsoft Reportedly Lays Off Over 1,500 Employees in Cloud Sector as Partnership with OpenAI Strengthens

Alphabet also reportedly laid off employees from several teams in Google's cloud unit last week.

News and Trends

Empowering MSMEs: Unlocking India's Trillion-Dollar Manufacturing Potential

By empowering MSMEs, India can realize its vision of a robust trillion-dollar manufacturing sector, fueling economic prosperity and sustainable development