Entrepreneur Daily Dose Blog

The Verdict on Holiday Retail is Here

santa-shopping.jpgMasterCard's post-Christmas SpendingPulse report confirms what many entrepreneurs already know: Spending was down among holiday shoppers. How much? MasterCard says 5.5 to 8 percent compared to last year. Not too bad, especially considering that the Commerce Department reported recently that consumer spending was actually up 0.6 percent in November when inflation is taken into account.

The half-price deal on gas vs. July's peak has given some consumers a reason to break out the cash this winter. In fact, MasterCard says that the decrease in spending at the pump accounts for nearly half of the holiday retail slide. Still, a rough patch of icy cold weather, hitting right at the peak of last-minute holiday sales, put an extra damper on the season.

"A difficult economic environment combined with unfavorable weather during the last week of shopping made 2008 one of the most challenging holiday shopping seasons in decades," says Michael McNamara, vice president of research and analysis for SpendingPulse.

Apparel sales decreased 14 to 21 percent (the lesser number belonging to menswear, the latter to women's clothing), electronics dove 26 percent and luxury goods dipped 34 percent, the biggest decline of any retail sector, according to MasterCard.
Did you find this story helpful? YesNo
Thanks for making Entrepreneur better for everyone.
Please tell us why?





0 Comments. Post Yours.

Comments:

blog comments powered by Disqus

Most Popular on Entrepreneur.com

News, Stories and Suggestions

Have news, a story or suggestions?
Contact Daily Dose »
Daily Dose E-mail Subscribe

Contributors

Mikal Belicove

Contributing Writer

Carol Tice

Contributing Writer

Laura Lorber

Executive Online Editor

Teri Evans

Deputy Editor

Jason Fell

Senior Online Editor

Diana Ransom

Contributing Editor

Archive by Month

Select a month to view archived posts