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News Releases

1-800-FLOWERS.COM, INC. Announces Celebrations.com, the Premier Party Planning Destination

- Fabulous parties made easy for everyone with insider tips from top experts such as Preston Bailey, Jeanne Benedict, Amy Berman, Lara Shriftman, Julie Mulligan, among others -

NEW YORK, Nov. 20 /PRNewswire-FirstCall/ -- 1-800-FLOWERS.COM, Inc. (Nasdaq: FLWS), the world's largest Florist and Gift Shop, announced today Celebrations.com, the new premier online destination for party planning, offering expert advice, and fun, simple planning tools. Whether planning an intimate bridal shower, creative kid's birthday party or a chic holiday cocktail party -- Celebrations.com is designed to help create the best event with exclusive tips, recipes, theme and decor ideas.

"Celebrations.com marks an important step in our evolution as a company," said Jim McCann publisher of Celebrations.com, and CEO and founder of

1-800-FLOWERS.COM. "1-800-FLOWERS.COM helps consumers connect with the important people in their lives by providing the most thoughtful selection of flowers and gifts. With Celebrations.com, we are taking our relationship with consumers one step further, allowing us to help them plan their celebratory occasions. More importantly, we are encouraging an open dialogue and community among our consumers where they can share their ideas to enhance all of the special events in their lives."

From top event planners to pastry chefs, floral experts, cocktail therapists and food stylists -- the Celebrations.com Contributing Editors provide the "know-how" to throw a fabulous party. Celebrations.com visitors will learn and share insider party ideas, decorating advice, and food and drink recipes from the Contributing Editors and from members of the Celebrations.com community. In addition, Celebrations.com provides an insider blog on celebrity bashes from the pros who are in attendance.

Once a Celebrations.com member, there is a dashboard for all the party planning needs at every step of the way. For any event, the Celebrations.com invitation tool can easily create and personalize an online invitation to fit a unique party style. Celebrations.com members can use their own photos or choose from Celebrations.com's pre-designed photo invitations. Once the invitation is sent, guests can interact on the RSVP page.

Once the party is over, guests can continue celebrating on Celebrations.com by uploading and sharing their photos and stories.

Get Unique Party Ideas for All Occasions here:

http://www.celebrations.com/party-ideas

Begin Planning your Celebration here:

http://www.celebrations.com/register

Check out the Celebrations.com Expert Panel here:

http://www.celebrations.com/experts

About Celebrations.com

Celebrations.com is the premier onlinedestination and resource for party planning and party ideas. From sophisticated Christmas party games to wine and cheese pairings, Celebrations offers expert advice and fun, simple planning tools for life's most important celebrations!

Celebrations.com experts -- trendsetters in their industries -- will help make each of life's celebrations more unique and memorable occasions. Celebrations.com is proud member of the 1-800-FLOWERS.COM family of brands.

1-800-FLOWERS.COM(R) and the other brands in the family -- Cheryl & Co.(R), Fannie May(R), Plow & Hearth(R), The Popcorn Factory(R), Ambrosia(R), and HearthSong(R) -- help our customers connect and express themselves with the important people in their lives.

About 1-800-FLOWERS.COM, Inc.

1-800-FLOWERS.COM, Inc. is the world's leading florist and gift shop. For more than 30 years, 1-800-FLOWERS.COM, Inc. has been providing customers with fresh flowers and the finest selection of plants, gift baskets, gourmet foods, confections, balloons and plush stuffed animals perfect for every occasion. 1-800-FLOWERS.COM(R) (1-800-356-9377 or www.1800flowers.com), is one of the top 50 online retailers by Internet Retailer, as well as 2008 Laureate Honoree by the Computerworld Honors Program and the recipient of ICMI's 2006 Global Call Center of the Year Award. 1-800-FLOWERS.COM offers the best of both worlds: exquisite arrangements created by some of the nation's top floral artists and hand-delivered the same day, and spectacular flowers shipped overnight "Fresh From Our Growers(SM)." As always, 100% satisfaction and freshness are guaranteed. The Company's BloomNet(R) international floral wire service provides (www.mybloomnet.net) a broad range of quality products and value-added services designed to help professional florists grow their businesses profitably.

The 1-800-FLOWERS.COM, Inc. "Gift Shop" also includes gourmet gifts such as popcorn and specialty treats from The Popcorn Factory(R) (1-800-541-2676 or www.thepopcornfactory.com); cookies and baked gifts from Cheryl&Co.(R) (1-800-443-8124 or www.cherylandco.com); premium chocolates and confections from Fannie May Confections Brands(R) (www.fanniemay.com and www.harrylondon.com); gourmet foods from Greatfood.com(R) (www.greatfood.com); wine gifts from Ambrosia(R) (www.ambrosia.com); gift baskets from 1-800-BASKETS.COM(R) (www.1800baskets.com) and DesignPac Gifts(TM) (www.designpac.com) as well as Home Decor and Children's Gifts from Plow & Hearth(R) (1-800-627-1712 or www.plowandhearth.com), Wind & Weather(R) (www.windandweather.com), HearthSong(R) (www.hearthsong.com) and Magic Cabin(R) (www.magiccabin.com). Shares in 1-800-FLOWERS.COM, Inc. are traded on the Nasdaq Global Select Market under ticker symbol FLWS.

SOURCE 1-800-FLOWERS.COM, Inc.


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