Am I using enough sales and marketing strategies?
Your sales close ratio can be affected by many items. Do you have a Unique Selling Proposition, niche, and are you targeting the right customers? If not, youll need to work on this first.
Next, many of your prospects may be wary of using a new cleaning service. Do you have any testimonials you can use to help convince your prospects that hiring you isnt risky? If not, you need to get some testimonials. If you have to, offer to do a cleaning job for free to get a testimonial, or to show prospects the quality of your work.
Margie Zable Fisher
Zable Fisher Public Relations
The Leader in Small Business Public Relations
As president of Pomona, N.Y.-based marketing-advantage and founder of WomenCentric, Pattie Simone empowers ambitious women, companies and entrepreneurs worldwide, sharing smart new media, client engagement, entrepreneurial and communications expertise as a techpreneur, consultant, speaker and video blogger.