How do we find a partner to promote our teleseminar?

My husband and I want to create a teleseminar to promote an awareness e-class on intellectual property. Our own contacts are limited at this point, so we would like to team with someone to promote the teleseminar which would qualify people for the e-class.

I'd suggest looking into partnering with a lawyer who has a significant business clientele, but perhaps is not as skilled or versed in intellectual property issues.

You might want to consider mining any trade or other business organization databases that you belong to, sending them an email or direct mail piece that highlights the various benefits of getting informed and monetizing intellectual property.

This topic is particularly interesting to a range of service professionals, including life coaches, marketing experts, health and wellness professionals, etc.

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As president of Pomona, N.Y.-based Write-Communications.com and Marketing-Advantage.net, and founder of WomenCentric.net, Pattie Simone empowers execs and entrepreneurs around the country, sharing her sales and marketing savvy and communications expertise as a mentor, speaker and writer.

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