Ask Entrepreneur

How Many VC Firms Should a Startup Pitch?

Is it a good decision for a startup to apply for funding at as many as 10 to 20 venture capital firms? What do I need to consider?
Your first objective should be to make sure you have an investment opportunity that will be of interest to venture capital firms. If your startup isn't scalable, defensible, have high growth potential, an experienced management team and a realistic exit strategy, then it most likely won't be considered an attractive investment. Be honest with your assessment.

Then consider what type of investor you need. These days, many startups seek a few hundred thousand dollars from angel investors first, leaving venture capital for later rounds.

Once you decide that venture capital is what your business needs, start pitching three or four firms. Make sure the firms have a demonstrated interest in your industry, your stage of company formation and your geographic area.

Work each of these meetings well, with proper introductions, a summary memo and follow-up emails. Broaden your search to additional firms only if what you've discovered from the first three or four gives you an indication that it will be worth the effort.

Related: The Voices of Venture Capital
Related: How to Find the Right Investor for Your Business

Share Your Thoughts

Today's Editor's Picks

About ASK ENTREPRENEUR

Ask Entrepreneur is a question-and-answer forum for and by the Entrepreneur.com community. Send in your burning business question, or comment on someone else's now. Have a Question? Ask Now

Topics (over 1000+ answers)

Ask Entrepreneur Q&A Hangouts

Google + Hangout With Shark Tank
Google + Hangout With Jason Falls
Google + Hangout With Angela Jia Kim
Google + Hangout With Grant Cardone

ASK Quick Tips