Ray Silverstein is the president of PRO: President's Resource Organization , a network of peer advisory boards for small business owners. He is author of two books: The Best Secrets of Great Small Businesses and the new Small Business Survival Guide: How to Survive (and Thrive) in Tough Times . He can be reached at 1-800-818-0150 or email@example.com .
How do we prepare to market our product at an trade show?
Our product names are applicable to any lake or beach area in the United States. The trade show booth is approximately $1600. It is coming up the end of September and would allow me to take orders and order larger quantities for better price breaks for our products. I am also wondering how many products should be taken. We could spend the next month getting another 10 or so products ready so we could have more samples to choose from. Any advice would be appreciated.