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How would one break the ice with a competitor to start a semi-partnership?

How would one break the ice with a competitor to start a semi-partnership?
Brad Sugars answered August 21, 2007
URL: http://www.entrepreneur.com/answer/221005
<P>Luke</P>
<P>Working with your competitors can be a great way to grow your business and your approach is really dependent upon whether you are going to be bringing them business or if you want them to bring you business.</P>
<P>Either way, I would start with a quick phone call, letting them know you are sending them a proposal that you are quite excited about. Put your ideas in writing, but only in summary to let them know you want to explain in full later when you meet.</P>
<P>Then give them a quick call to arrange getting together.  You will very quickly know if they are interested.</P>
<P>All the Best ... Brad Sugars</P>
<P>PS ... Remember the legalities of major competitors coming together around prices etc.</P>

Brad Sugars is the founder and chairman of ActionCOACH. As an entrepreneur, author and business coach, he has owned and operated more than two dozen companies including his main company, ActionCOACH, which has more than 1,000 offices in 34 countries.