Al Lautenslager is an award-winning marketing expert, bestselling author, highly sought-after speaker, consultant, and entrepreneur. He is the principal of Market For Profits, a Midwestern-based marketing consulting firm; former president and owner of The Ink Well, a direct marketing, printing, and a Certified Guerrilla Marketing Coach.
How do I sell companies or ad agencies my independent advertising ideas?
I have these really great scripts for commercials for about 10 or 12 different companies. I have no experience in this field and I would like to know if I could sell my ideas and slogans direct to the company or to an ad agency.