Tech 2000

2. Digital Video Disc (DVD)

"DVD is going to be very big," predicts Burrus. "It's going to remain a high-tech platform with many uses limited only by the imagination."

The DVD player, due out this month, will run discs that contain as much data as is normally held on 13 CD-ROMs and store hours of high-quality audio, video and more. While it won't reach mass markets until the end of next year, when content developers have released a substantial number of useful DVD discs, Burrus says the "entrepreneurial window is now open" for building new content and developing new products and services around DVD.

Also, expect content providers such as software developers and online services to provide more proprietary information on DVD and then send periodic updates though the Internet. That means a lot of work will be done offline, saving entrepreneurs money, time and the hassle of having their phone lines tied up, Burrus says. DVD is also certain to revolutionize the way companies both offer and receive training and support.

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This article was originally published in the December 1996 print edition of Entrepreneur with the headline: Tech 2000.

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