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Tips on Advertising on the Web

Want to advertise your business on the Web but don't havethe budget? Maybe you can do it for free. Some local newspapers arestarting online business directories where companies can listthemselves--with brief write-ups and contact information--and thecost for inclusion is zip.

A case in point: the Business Directory located on the In JerseyWeb site (http://www.injersey.com), an onlineservice of the Asbury Park Press and The Home News &Tribune. A plus for users is that the directory is searchableby business specialty or location--so customers seeking, say, apayroll service in Brick Township or a children's clothing shopin Marlboro can quickly get directed to the right business (maybeyours).

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