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Looking for just the right mouse pad to emblazon your software company's name across? How about a headband to keep your tennis equipment company's name on people's minds? You may be surprised to learn there's a one-stop shop on the Web that features a huge array of promotional products. PromoMart (a href=> ) is a cyberstore of promotional products and services designed to help businesses plan a promotion from start to finish.

"The PromoMart site was designed so people don't have to search all over the Internet to find promotional products," says Stephanie Schaeffer, PromoMart's Internet project manager.

PromoMart offers three ways to search for promotion ideas: by type of promotion, type of business or industry, or type of audience. The site can even hook up users with a consultant in their area who can help them with campaign ideas and marketing needs.

Shoppers can browse through the online catalog of products or scan Imprint, an online version of the company's magazine that covers the latest in promotional strategies, products, incentives and marketing trends. The on-site PromoMart Products Planning Calendar tells users about unique events, ideas and themes that companies use to tie their promotions and programs into national events.

"Promotional products can be used to build goodwill, motivate employees or create traffic at a trade show," says Schaeffer.

PromoMart also holds a drawing every month. Users can register for the prize--$1,000 worth of free promotional products of the winner's choice--when they visit the site.

Contact Sources

Business Network International, (909) 305-1818

Creative Ink Marketing Communications, (303) 743-7891,

PromoMart, P.O. Box 190, Villanova, PA 19085-9622,

Standard & Poor's Register, 25 Broadway, New York, NY 10004, (800) 221-5277

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