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Book Review

Going Solo

By Debra Phillips

Being a successful homebased consultant is the dream of many an entrepreneur--and for good reason. Yet even as the demand for expertise in any number of fields grows, that doesn't mean it's an easy path to prosperity for those wishing to counsel others on everything from computers to advertising. If it were easy, everybody would do it, right?

Well, no, but William J. Bond's Going Solo: Developing a Home-Based Consulting Business from the Ground Up (McGraw-Hill, $29.95 cloth) makes the road less bumpy. "You can sell your valuable experience and knowledge for excellent fees," Bond says.

Although targeted to those in the early stages of their homebased consultancies, Going Solo can easily serve as a refresher course for those who find their businesses stalled--or themselves uninspired. Reorganize your home office, for instance. Reassess your client-winning skills. Along with Bond's words of optimism, such back-to-basics activities couldn't help but make the road you're navigating a little smoother.

contact Sources

House Small Business Committee, (202) 225-5821,

Independent Insurance Agents of America, (800) 221-7917,

Network Technologies & Applications Inc., (608) 233-7991,

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