Matters Of Trust

Heard On The Streets

  • He's B-A-A-A-C-K! Perennial presidential candidate Ross Perot has resurfaced--this time, to voice strong opposition to recent attempts to rewrite the nation's patent laws. Certainly, the ever-feisty Perot possesses the financial wherewithal to generate attention--not to mention some pretty nifty-looking charts.
  • If a forest of technology firms falls in a nameless region, does anyone hear it? Apparently not, judging by the rumblings of high-tech folks in Southern California who are a little irked with all the media ink raining down on the Silicon Valley. Efforts to dub the burgeoning SoCal tech scene have yet to meet with success--but that isn't keeping the sun-soaked from dreaming up names like "Technology Coast."
  • Take a reading of civic pride in the nation, and you might find that Jackson, Mississippi, residents score off the charts. It's no wonder why: The recently announced multibillion-dollar merger between Jackson's own WorldCom Inc. and MCI Communications Corp. is the biggest thing to hit the Southern city since, well, who knows what. Reportedly, the much-ballyhooed global telecommunications deal is equal to the entire state budget of Mississippi--gulp!--three times over. Local entrepreneurs should get quite a charge out of this.
  • The escalating demand for toll-free phone numbers seems to be taking its toll on businesses scrambling to avoid getting lost in the numerical mix. With the introduction of the 877 prefix in April, there are concerns that customers will dial incorrect vanity numbers at a cost that would rival the phone bills of even the most talkative of teens.

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This article was originally published in the March 1998 print edition of Entrepreneur with the headline: Matters Of Trust.

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