Inner Strength?

Next Step

Read Jeffrey Pfeffer's The Human Equation: Building Profits by Putting People First (Harvard Business School Press). It presents a cogent argument, with lots of examples, in favor of building a great company by rewarding your people. Chapter 5 ("Ten Reasons Why Smart Organizations Sometimes Do Dumb Things") specifically looks at the argument for promoting from within.

Contact Sources

Actuarial Careers Inc., (914) 285-5100,

Evolutionary Technologies International Inc., (512) 327-6994,

Exec-U-Net, (203) 851-5180,

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This article was originally published in the August 1998 print edition of Entrepreneur with the headline: Inner Strength?.

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