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Theory of Un-Relativity How to keep nonfamily managers happy in order to grow your business.

By Patricia Schiff Estess

Opinions expressed by Entrepreneur contributors are their own.

Unless your family has an endless supply of bright,hard-working, well-rounded relatives, you'll have to go outsidethe familial circle to find good managers to help run yourexpanding business. This isn't always easy for familybusinesses, however, because outsiders are often skeptical abouthow much decision-making responsibility they'll have and whatthe job growth potential is in a family-run enterprise. Finding outwhat draws potential employees to a family company and keeps themthere could be an important part of your overall businesssuccess.

Entrepreneur interviewed a number of nonfamily managerswho work for a family business now or have worked for one in thepast. Each one's experience was different, of course, buthere's a compendium of what they said is most important forworkers not attached to the family tree.

"Give us something we can believe in."