Wait Not, Want Not

Fire Up!

It takes more than vision to maintain motivation, says Mark LeBlanc, president of Small Business Success, a small-business resource company in La Jolla, California. The bedrock of motivation is creating a solid structure for your business, which LeBlanc has narrowed down to a four-step process:

Step 1: Step back and consider all your options before you make a decision.

Step 2: Once you make a decision, forge a plan about how best to execute it. "People who've been in business for a long time always operate with a plan," says LeBlanc.

Step 3: Find creative ways to overcome obstacles. When problem-solving, think outside the box. "Many failed entrepreneurs cite problems as reasons for not succeeding," LeBlanc explains. "But if they were creative and courageous, they'd try to find solutions for the problems before giving up."

Step 4: Build a professional team to help run your business. That team may include an accountant, a lawyer, a printer, consultants, bankers and so on.

Says LeBlanc, "If you apply these four steps to not only launching your business, but to running it as well, motivation and enthusiasm will naturally result."

Contact Sources

DiResta Communications, (718) 447-7720, http://www.diresta.com

Paulson and Associates Inc., (800) 521-6172, http://www.changecentral.com

Small Business Success, (800) 690-0810, mleblanc@san.rr.com

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This article was originally published in the September 1999 print edition of Entrepreneur with the headline: Wait Not, Want Not.

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