This is a subscriber-only article.

Save 20% on Entrepreneur+ during our Spring Growth Flash Sale

Use code SPRING20 at checkout.

Subscribe Now

Already have an account?

Sign in
Entrepreneur Plus - Short White
For Subscribers

What's New You've seen them on TV. Now meet them in person.

By Emily Weisburg

Opinions expressed by Entrepreneur contributors are their own.

Ever wonder if OxiClean can really remove red wine from white carpet like the commercial says? At Sandstr�m OnTV, shoppers can try infomercial products themselves while the infomercials play on TV screens throughout the store. Sandstr�m franchisees give mall-going consumers the opportunity to watch demonstrations of "as seen on TV" products, including Orange Glo and the Hercules Hook. They also train their staff to answer questions about the products, which include home and kitchen goods, tools and personal-care items.