Let's Get Political

A Start-Up Waiting To Happen?

Most young entrepreneurs we talked to say they don't belong to any lobbying group but would sign up if an association fought for their issues. Says Wertheim-Zohar, "There are a lot of issues that aren't being addressed for this generation. We have the stigma of youth, and [in order] for people to listen, I think we have to rally together."

Maybe for someone reading out there, this could be a new business start-up?

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This article was originally published in the January 2000 print edition of Entrepreneur with the headline: Let's Get Political.

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