A Candy Emporium for Adults Because grown-ups need the occasional sugar fix, too.
By Margaret Littman •
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Theirs is the ultimate meet-cute startup story--a romantic-comedy business tale. Rosie O'Neill and Josh Resnick were on their third date in 2010, at a screening of Willy Wonka & the Chocolate Factory. They started talking about a candy store that would appeal to adults.
Sure, there are plenty of fancy truffle shops and chocolatiers, but what about gummies, licorice, marshmallows and jelly beans? Why not a grown-up, gourmet candy business?
The date worked out, and their flirty conversation turned into something seriously sweet, both personally and professionally. In 2012, the couple launched Sugarfina as an online company with candies from around the world, including "adult" confections such as champagne gummy bears, espresso caramels and absinthe and single-malt scotch cordials.
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