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Why SalesLoft's Second Wind Is Going Strong This software suite revamped itself, and now it's raking in funds.

By Brittany Shoot

This story appears in the January 2016 issue of Entrepreneur. Subscribe »

Andrew Thomas Lee
Kyle Porter of SalesLoft.

The culture of sales is changing dramatically -- and so are the tools that help enterprise businesses manage their customer bases. Kyle Porter, co-founder and CEO of SalesLoft, an Atlanta-based sales management and projection platform, believes his software will usher in a new era of effective prospecting.

The SalesLoft product suite combines several features, including email templates and tracking and an auto-dialer and built-in recorder to complete and track more sales calls. The platform integrates with customer relationship management tools such as Salesforce.

Porter founded SalesLoft in 2011 with David Cummings, whose marketing software Pardot was acquired by automated marketing giant ExactTarget for nearly $100 million. The SalesLoft team began with $1 million in seed funding and joined the TechStars accelerator the following summer.

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