Hot Stuff

But What About . . . Business-To-Business?

It seems everybody has discovered how lucrative selling to small businesses can be. From major banks and financial institutions like American Express to firms such as ImageCafe-one of many companies offering do-it-yourself Web sites-people are trying to sell products and services of all types to entrepreneurs.

But business-to-business opportunities aren't limited to selling to small companies. With more and more midsized and larger firms choosing to concentrate on their core businesses and outsource a good portion of the rest, entrepreneurs with expertise can step into the gap and take on the services being outsourced.

Entrepreneurs getting into business-to-business services are looking to help companies shore up weak areas or help them better deploy their financial resources. From human resources management to tech PR and beyond, companies that can help other companies do business better are coming out on top.

Like this article? Get this issue right now on iPad, Nook or Kindle Fire.

This article was originally published in the December 1999 print edition of Entrepreneur with the headline: Hot Stuff.

Loading the player ...

Seth Godin on Failing Until You Succeed

Ads by Google

Share Your Thoughts

Connect with Entrepreneur

Most Shared Stories