What: A home technology
Who: Jeff Uphues of My Wired Home Inc.
When: Started in 1999
Jeff Uphues, whose business made $2 million in sales last year, owes his current success to a bad case of frustration.
Back in 1998, while building his new home, his custom homebuilder informed him the house couldn't be wired to Uphues' specifications. Uphues, who has an extensive background in telecommunications, took matters into his own capable hands. Confident that others faced similar home-technology roadblocks, he then started My Wired Home Inc., a business that wires homes for communication services, networking, entertainment, automation and security.
"Ninety percent of America's homeowners can't get the blinking 12:00 off their VCRs," Uphues says. No wonder he sees his market as almost unlimited. Targeting homebuilders and consumers alike, he plans to concentrate on the local market first and then eventually expand nationwide.
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