Responding to Outside Forces

Understand the outside factors that ultimately affect your business.

Determine how your company is linked to the economy. If the economy dips or rises, how will your business be affected? Some businesses, such as those that determine how companies can save money on phone and utility bills, fare well in a depressed economy. Other types of businesses depend on a strong economy.

Excerpted from Starting a Home-based Business

For reprints and licensing questions, click here.

View Comments (0)