You can be on Entrepreneur’s cover!

Specialize in a Niche Market A cardinal rule for successful entrepreneurs is "find a market niche."

entrepreneur daily

Specialization in a product area can make you the recognizedexpert. If you try to compete in an entire category, your messagemay be so scattered that customers will flock to other companiesthat specialize in niches within your category. You can't beeverything to everybody. Be happy being everything to a fewpeople.

Excerpted from 303 Marketing Tips: Guaranteed To Boost YourBusiness

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Editor's Pick

Business News

'Wildly Inappropriate': Woman Says She Was Denied a Job Because She Didn't Wear Makeup During the Interview

Melissa Weaver was applying for a VP of HR job at a tech company via video.

Business News

From Tom Brady to Kevin O'Leary – See Who Lost Big in the Wake of the FTX Crypto Collapse

The crash exposed an $8 billion hole in FTX's accounts, leaving investors and customers scrambling to recoup their funds.

Business News

This Highly-Debated Piece of Cinematic History Just Sold For Over $700,000 at Auction

The wood panel from "Titanic" is often mistaken as a door. Either way, he couldn't have fit. (Sorry.)

Business Ideas

63 Small Business Ideas to Start in 2024

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2024.