Administration on
Aging
www.aoa.gov
Targeting an older demographic? The Administration on Aging, a
division of the Department of Health and Human Services, provides
information about the Older Americans Act, grant programs,
statistics, housing and nutrition, and other resources to help you
reach seniors.
Customerretention.com
www.customerretention.com
This site consults to small and large companies on customer
retention. You can read up on customer loyalty strategies, test
your customer sensitivity quotient, and browse the site's store
for products to make your business more customer-friendly.
SBA's Office of
Entrepreneurial Development
www.sba.gov/training
The SBA's e-Business Institute offers more than 50 free online
courses, workshops and electronic guides, plus direct access to
electronic counseling, links to information about nationwide SBA
training events and more.
Exhibitor
Magazine
www.exhibitornet.com/exhibitormagazine/index.asp
This trade show exhibitor publication provides helpful tips on how
to get the most value from your trade show investment. You'll
find exhibiting tips, trends, traffic-building ideas and portfolios
of what works.
Marketingfix
www.marketingfix.com
Get independent e-marketing news from marketing consultant Rick E.
Bruner and other contributors. Web log categories on this site
range from B2B e-marketing to pop-up and pop-under ads. And in case
you've missed some marketing news, you can peruse the archives
to catch up.
Olddebts.com
www.olddebts.com
If you need to collect money from debtors, OldDebts.com lets you
send a series of customized collection letters to debtors and
report them to the major credit bureaus.
Google World
http://google.indicateur.com
Do you Google? This site is designed to hone your Googling
experience. Learn about the "Google Dance" (the
quasimonthly site update that causes rankings to fluctuate wildly),
how to optimize your site for Google and more.
Marketing Your Consulting
Service
By Elaine Biech www.josseybass.com
Your budget may be tight, but that doesn't mean you can't
get your consulting business booming. This book shows you how
marketing tactics such as joining organizations, delivering
conference presentations or speeches, sending greetings, accepting
pro bono work and more can boost your consulting company.
Australian Computer Emergency
Response Team
www.auscert.org.au
Find out about harmful computer viruses nine to 15 hours before
your competitors by getting the information from down under. The
Australian Computer Emergency Response Team offers a free security
threat alert service, which gives you warnings via e-mail before
your competitors are even out of bed.
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This article was originally published in the October 2003 print edition of Entrepreneur with the headline: Resources 10/03.





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