Perfect Pitch
Short and sweet really pays off.
URL:
http://www.entrepreneur.com/magazine/entrepreneur/1998/june/15800.html
Less is more. That's what Juelene Beck of RFC Inc. in Coral
Gables, Florida, found out recently when she participated in the
Deal Exchange, sponsored by the Southeast Florida chapter of the
Association for Corporate Growth. The affair allowed 50 businesses
to pitch a deal to an audience of bankers and other
professionals--in 60 seconds or less. By choosing her words
carefully, the 44-year-old food industry veteran communicated in a
mere 45 seconds her desire to acquire a food-related business,
proving that succinctly summarizing your business goals
pays--literally. Here's the text of Beck's concise pitch,
which piqued the interest of many parties attending:
"I'm seeking to purchase or develop a significant
equity position in a business in the food industry or related area.
I then intend to manage the business. I have 21 years of
experience in the food processing and food service industry,
including companies like Procter & Gamble, Arthur D. Little and
most recently, as a vice president of Burger King Corp. The type of
food company for which I'm looking may have the following
characteristics: It may be in any product category, it should have
roughly between $1 million and $10 million in annual
revenues, the company could be managed or based out of South or
Central Florida, and the current company owners may or may not have
made a conscious decision to sell at this point. Please contact me
at (305)?48-6151 if you know of a company that may be
interested in talking with me."
Any questions?
- Screening job applicants is a chore best handled
by . . . a computer? In this high-tech age,
perhaps it's not so surprising to hear of companies relying on
human-resources programs to separate the contenders from the
pretenders. Claiming greater efficiency and objectivity, the
computer-assisted interview is an ironic twist in a field known as
human resources.
- And then there were 10--digits, that is. Since telephone
numbers appear to be the world's most rapidly diminishing
resource, business owners and consumers alike are watching with
interest to see if Arizona will solve its impending crunch for the
602 area code by using an overlay plan. This approach--pending
final approval at press time--would require punching in 10 digits
(area code plus number) for local calls. Is this a direct line into
the future?
- It may have toppled the now-defunct Beta videotape format, but
VHS isn't without its detractors. One recent industry forecast,
in fact, predicts the more sophisticated DVD will outsell VHS tapes
in only a few years' time. Apparently, what goes around comes
around.
Contact Source
Burgess Sales and Supply Inc., (704) 333-8933
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