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Weekend Warriors

Working for the weekend, ship shape, Web worthy.
July 1, 1998

Saturday and Sunday used to be for rest and relaxation, but for a growing number of entrepreneurs, weekends don't mean downtime. How can you run a weekend business without running yourself ragged?

Jane Deterding and Michael Lamb should know: Every Saturday, they hit their basement office to produce "From The MoneyRoom," a nationally syndicated three-hour radio talk show coaching small and homebased businesses. If you're considering a weekend business, take these tips from the Wichita, Kansas, entrepreneurs:

Lynn H. Colwell is a business writer in Post Falls, Idaho.

A Whole New World

It's easy to see how some businesses can benefit from using e-mail or establishing a Web presence. But how do you know whether going online makes sense? According to some who've done it, it's worth a try.

Jon Wagner's company, Miniatures and More, sells animal-themed gift items such as key chains, pins and figurines. In February 1997, he received a phone call from an ISP inviting him to visit its site. "I checked it out and discovered I could create and operate a site for $100 per year," he says.

The Riverview, Florida, entrepreneur launched his site, AnimalGifts, that same month; since then, his mail order sales have increased by one-third. The success inspired him to create a second business, Pad-Mak-R, which sells notepad-making kits on the Internet. Kits consist of a "press," special glue and backing; users can print pages from the site and make them into personalized pads.

In March, Wagner closed Miniatures and More's retail store and moved the business solely onto the Web (and into his home). "I never thought I'd be shipping to Scotland and Germany," says Wagner, "but through my Web site, I get customers worldwide."

The Envelope, Please

Tired of trekking to the post office? No matter how little mailing you do, you can send packages without ever leaving home.

Contact Sources

AnimalGifts, (800) 529-1832,

Jane Deterding and Michael Lamb, c/o ProfitTalk Inc., (316) 634-2645,