Click to Print

Solutions to 4 Lost-Startup Problems

The honeymoon is easy. Once it's over, you have to meet problems head on.
December 18, 2008
URL: http://www.entrepreneur.com/article/199260

You've built a successful startup--now everyone lives happily ever after, right? Guess again. Here's what to do when the honeymoon is over and the shiitake hits the fan.

1. Problem: The product's late.

2. Problem: Company sales aren't meeting our projections.

3. Problem: The members of our team aren't getting along.

Don't condemn people because you want to set a precedent, prove you can make tough decisions or get it over with. Give people a second chance--maybe even a third chance. Focus on the positive: how people can help an organization, not how they're hurting it.

You have a moral obligation to give everyone a chance to change and succeed. Otherwise, the unintended message you'll send is: "Anybody could be gone, so don't piss me off."

4. Problem: We're getting slammed by the press, analysts and blogosphere.

Second, focus on customers. If you make customers happy, the press will always come around. They have no choice. For example, Apple Inc. gets great press because its customers are happy. When Apple's customers aren't happy, the press will turn on Apple like a pack of starving hyenas.