Follow The Leads
Find the customers the techie way.
URL:
http://www.entrepreneur.com/magazine/entrepreneur/1998/june/30012.html
You know they're out there--people who'd love to buy
your product or service. The trick, of course, is finding them.
Enter Waltham, Massachusetts, iMarket Inc.'s MarketPlace Pro
software. Intended to help you prospect for new customers and
profile existing ones, the MarketPlace Pro CD-ROM suite--which
bundles D&B MarketPlace 4.0 and D&B MarketMatch--includes a
marketing database from Dun & Bradstreet that features
information on more than 10 million businesses nationwide.
Sold for $1,847, MarketPlace Pro aims to boost
entrepreneurs' marketing prowess--and, theoretically, save you
some time. Strategize. Compete. Prioritize. It's time to put
your marketing strategy in overdrive.
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