Staying Alive
How your business can survive the killer costs of workers' compensation
URL:
http://www.entrepreneur.com/magazine/entrepreneur/2004/january/65988.html
Over the past year, California businesspeople have grown
increasingly infuriated over a variety of perceived economic
problems. High taxes. Politicians' indifference to corporate
issues. Deteriorating physical infrastructure. Ultimately, this
anger became so strong that it partially led to the termination of
Gov. Gray Davis and the installation of Governator Arnold
Schwarzenegger.
But despite companies' myriad complaints about the Golden
State, when Scott Hauge, president of CAL Insurance &
Associates Inc., a San Francisco insurance firm targeting the
small-business market, did a survey of roughly 1,200 Californian
entrepreneurs earlier this year, he found their biggest problem
wasn't taxes or roads-it was the skyrocketing cost of
workers' compensation. Workers' comp premiums in California
rose by more than 100 percent in the past two years alone, and
insurers paid out nearly $20 billion in comp claims in California
last year. "It's the number-one issue [for small
companies]," Hauge says.
California is a bellwether for the nation. In many states,
workers' comp premiums have soared in recent years. These costs
fall hardest on entrepreneurs, who have limited resources and often
don't have many insurance options. In some places, workers'
comp has become so expensive that it's putting small companies
out of business or prompting them to skirt the law. Others are
fighting back, trying to keep workers' comp costs down or
fighting for reform.
It Begins
Workers' compensation, a program begun in the early 1900s that
forced employers to give health insurance and cash benefits to
employees hurt on the job, has always been a significant expense
for entrepreneurs-particularly those in manufacturing, where
serious injuries are more common. According to the National Academy
of Social Insurance, a research organization, workers' comp is
the third-largest source of support for injured workers, surpassed
only by Medicare and Social Security.
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But over the past five years, workers' comp has become an
even bigger expense. Jack Hannan of the Workers'
Compensation Insurance Rating Bureau of California, a
nonpartisan research agency in San Francisco, says that before
recent legislative reforms in Sacramento, workers' comp
insurance premiums in California were likely to rise by about
another 12 percent in 2004. In Florida, workers' compensation
premiums rose by nearly 14 percent annually as of April 2003; while
in Missouri, premiums rose by about 15 percent annually. The
Insurance Information Institute, a research organization, estimates
the average cost of workers' comp nationwide has increased by
50 percent since 2000. "Rates are stratospheric," says
Richard Millman, 52, president of Millman Lumber, a 100-employee
lumber wholesaler in St. Louis.
Worse, in industries with higher accident rates, workers'
comp can become almost a second payroll. Michael Hamman, 56, a general
contractor in San Francisco with three employees, pays 54 cents in
workers' comp premiums for every salary dollar his carpenters
earn. "For roofers, you pay 99 cents," he says.
"I'm going broke."
A storm of factors is pushing workers' comp premiums through
the roof. "The driver of workers' comp is health-care
costs," says William S. Custer, an expert on workers'
compensation at Georgia State University in Atlanta. As health-care
costs have gone up, workers' comp costs have risen, he says.
And in the '90s, states like California and Missouri
deregulated the workers' comp market, allowing private insurers
to set their own rates. Competition for workers' comp business
became fierce. To win market share, many insurance companies tried
to undercut their rivals; several went out of business. With fewer
companies in the market, there is now less competition, higher
rates and less monitoring of workers' comp fraud. Fraud drives
premiums up because insurers have to increase their cost reserves
to cover potential fraud. In fact, in California, the number of
fraud cases prosecuted by district attorneys fell by more than 30
percent between 1999 and 2000, and again in 2001 and 2002.
Meanwhile, increased litigation has also impacted workers'
comp costs. Over the past decade, many states have loosened rules
on where lawyers can advertise. As a result, experts say, lawyers
can easily target people hurt on the job and take claims to court
rather than settling them out of court with the employer and
insurer, which is what workers' comp originally intended. These
are only a few of the factors creating a crisis in workers'
comp.
Entrepreneurs are trying anything and everything to manage
rising workers' comp costs. "I'm not buying new
capital equipment, and I'm trying not to lay off employees
I've had for a long time," says Hamman. He says he
isn't taking on new hires, yet still fears that if workers'
comp continues to rise, he may go out of business.
Other small companies are adopting similar strategies.
"Some have held back salary increases or say they're not
going to add employees," says Hauge. At worst, he says,
entrepreneurs are entering the underground economy-not carrying
workers' comp or giving cash payoffs to injured employees and
not reporting the claims to insurers, both of which are
illegal.
Others are shopping around. Colleen Galli, president of InfoPac International
Inc., a Burnsville, Minnesota-based Internet integration firm,
says, "We are aggressive in our [insurance] shopping, and we
try to buy from our own clients." Buying from local insurers
who use her IT services, Galli says, gives InfoPac leeway to
negotiate a better rate, because she can give them a deal on IT
services.
Like other employers, Galli also tries to inculcate into
employees the idea that everyone in the company must work together
to keep workers' comp costs down because no one benefits if the
company incurs huge workers' comp losses. "We try to get
the message across that we're all on the same page," says
Galli, 47.
Meanwhile, other entrepreneurs are removing themselves from
workers' comp (laws don't require employers to cover
themselves), increasing employees' contributions to other types
of health insurance, and considering self-insurance for
workers' comp or joining other small companies to create group
self-insurance plans. But self-insurance can be risky, and group
insurance makes every entrepreneur in the group liable for
others' problems. "If you're going into
self-insurance, be careful," warns Eric Oxfeld, president of
UWC-Strategic
Services on Unemployment & Workers' Compensation, a
national business association. "You might be able to get a
lower upfront cost [because you're not dealing with an
insurer]. But a catastrophic cost can hurt you more."
Other entrepreneurs are trying to keep their workers' comp
rates low by upgrading safety precautions. Paul Darley, president
and COO of W.S.
Darley & Co., a Melrose Park, Illinois, emergency equipment
manufacturer with about $50 million in annual sales, hired a safety
director in 1999. "Before that, workers' comp costs had
been going through the roof," he says. "At the time, I
didn't feel we were large enough to support a permanent safety
director."
Darley was wrong: The new director proved he was worth his
salary. He implemented safety programs, instructed employees in
safety compliance, installed new equipment to reduce the amount of
manual labor, and even combed through W.S. Darley's old
accident reports to look for patterns. "It showed employees we
were taking a serious interest in their health-and it became a
collaborative effort," Darley says. "We put into place
reward programs for hitting milestone dates without an
accident." When Entrepreneur spoke with Darley in
October 2003, his company was celebrating 800 days without a
serious workplace accident. Says Darley, "[Our] workers'
comp premiums were a fraction of what we paid four years
ago."
Small firms can improve workplace safety by inviting an expert
from the insurance company to assess their work environment, says
Oxfeld. "Many insurers will provide free inspections if
asked," he says. Oxfeld also suggests that employers increase
scrutiny of drug use and abuse-particularly of prescriptions
covered by workers' comp.
Other entrepreneurs feel they can't do anything about
workers' comp costs individually. And to some extent,
they're right. Millman, who has shopped for better rates and
improved safety in his workplace, still watched helplessly as his
workers' comp expenses increased precipitously.
"Workers' comp is an uncontrollable expense," he
says.
| Laying Down the Law |
To address the workers' comp crisis, state legislatures have
begun to pass reform bills. Missouri stimulated competition in the
workers' comp insurance market by forcing the state
workers' comp insurer to compete with private carriers, and
Oregon pioneered the use of managed-care controls in workers'
comp health insurance. In the past year, Florida passed a reform to
reduce 2004 workers' comp rates by nearly 14 percent, by
defining injuries more objectively and preventing lawyers from
receiving hourly workers' comp litigation fees. In October
2003, California passed a reform to control medical costs by
increasing fraud penalties, encouraging generic drug use and
promoting workplace safety. And at press time, Gov. Schwarzenegger
proposed to slash $11 billion from California's workers'
comp system to decrease insurance premiums. Still, Eric Oxfeld of UWC-Strategic Services on Unemployment
& Workers' Compensation says it's too early to say how
effective the reforms will be. And some entrepreneurs are concerned
that clauses in reform bills will mean more costs to them.
"One problem with the legislation [in California] is every
[business] now has to have an injury and illness prevention program
in writing," says Scott Hauge, president of CAL Insurance
& Associates Inc. "The cost of this will be $1,000 to
$1,500 per company." |
Many beleaguered entrepreneurs believe political action can help
reform workers' compensation and decrease costs.
"Workers' comp is killing me, so I've become a vocal
thorn in [the government's] side," says Hamman.
"I'm optimistic that this issue will create alliances of
small businesses."
Entrepreneurs who have pushed for workers' comp reform have
focused on a few key issues. Working with national trade
organizations, or forming local small-business alliances, as Hauge
has done by creating San Francisco Small Business Advocates, they
have pushed for reform of workers' compensation litigation. One
issue: In many states, workers' comp attorneys are paid by the
hour, which encourages litigation over minor issues, according to
the Insurance Information Institute. Entrepreneurs have advocated
for states to restrict lawyers to a fixed rate for workers'
comp litigation, set more objective means of assessing workplace
injuries, and limit lawyers' ability to advertise so that more
money is spent on injured parties.
What's more, entrepreneurs have pushed for reforms that
introduce ways to control workers' comp medical costs,
encourage competition in the insurance market and cut down on
fraud. Some have suggested that states introduce caps on the number
of visits workers' comp recipients can make to medical
specialists, add co-pays and deductibles to workers' comp, let
employers choose workers' comp physicians, and use other
elements of managed care. Even in California, the situation has
begun to improve. "California enacted workers' comp reform
[in October 2003]," says Oxfeld. "It was the result of
businesses in California uniting to pressure the legislature.
Things can change. Legislators do listen."
| What Caused the Crisis? |
- Rising health-care costs: According to Eric Oxfeld,
president of UWC-Strategic Services on Unemployment &
Workers' Compensation, costs rose because workers' comp
insurance doesn't include solutions to expensive health care,
such as co-pays and deductibles, which traditional medical
insurance uses. And since workers' comp provides unlimited
lifetime medical care, employees are tempted to claim all medical
problems under workers' comp.
- The aging work force: Older employees get hurt and sick
on the job more often, increasing workers' comp costs.
According to the National Academy of Social Insurance, injured
workers aged 45 to 64 were bedridden for an average of five weeks,
compared to about three and a half weeks for those aged 25 to
44.
- Lack of competition: According to the Insurance
Information Institute, 15 of the 39 insurers that failed in 2002
were in the workers' comp insurance business. "Now we put
out 10 bids to cover us and only get two [responses]," says
expert William S. Custer with Georgia State University in Atlanta.
That's because so many insurers are out of business.
- 9/11: September 11 decimated the balance sheets of
reinsurers that provide insurance for insurance carriers.
Reinsurers passed on costs to insurance companies, who passed them
on to clients. September 11 also showed office workers could be at
just as much risk as manual laborers. As a result, some insurance
firms raised workers' comp premiums for professional
businesses, making them equal to those paid by manufacturing firms,
which traditionally paid more for workers' comp.
|
Joshua Kurlantzick is a writer in Washington, DC.
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