Protecting Yourself from Fraud
Ready to launch your business? Learn the top three ways new home business owners get scammed.
By Paul and Sarah Edwards
| July 25, 2005
URL:
http://www.entrepreneur.com/homebasedbiz/worklifebalance/advicefrompaulandsarahedwards/article78990.html
Unfortunately, many home businesses, particularly new ones, find
themselves the victims of fraud. And while the self-employed can
be--and are--victims of fake charities, identity theft and money
transfer schemes involving the use of your bank account, experience
has shown that home businesses need to be on guard against some
very particular ways of becoming victimized. The top three
scam?
- Getting ripped off by a company offering what appears to be a
bargain-priced health insurance plan
- Being cheated by partners or business associates
- Getting scammed by customers who don't pay their bill
Fortunately, you don't need to hire a professional to help
you protect yourself against these too-common sources of fraud. By
exercising some care, you can protect yourself against most
scams.
Insurance Scams
Health insurance is something every home business needs to
factor into its startup plans. Unfortunately, health insurance for
your family can cost a self-employed person as much as $10,000 a
year--and the cost keeps going up. So it's not surprising that
health plans purporting to offer discounted group rates for only a
few hundreds dollars a month reel in many small businesses. Such
offers are sold as "association plans," and while there
are many legitimate associations providing their members with
health insurance, the association banner is frequently used to sell
bogus plans.
For example, a few years back, a company chartered in Nevada
named Employers Mutual used 16 different associations to sell both
individual and group insurance before the company was closed by a
court action in 2001. Some of the associations had been set up by
Employers Mutual just to sell insurance, but other legitimate
associations were duped into offering this insurance to their
members. When closed, the company left $30 million in unpaid
claims.
What can you do to protect yourself? Only buy health insurance
from an insurance company chartered to do business in your state,
whether you purchase it through an association or not. Many states
provide information about a company's financial soundness and
policyholder experience with complaints if they're licensed and
regulated by the state. By searching the web through sites like the
Better Business
Bureau or using search engines with the company's name
coupled with terms like "complaint" and
"fraud," you may turn up information that will help you
avoid the problems others have experienced.
Partners and Business Associates
When we wrote a chapter on overcoming obstacles for our book
Secrets of Self-Employment, we interviewed
nearly a hundred self-employed people about their worst experiences
in being their own boss. Problems with partners was the most
frequent answer we heard, and too often, the situations involved
fraud, such as having turned over the financial management to a
partner who embezzled funds or didn't pay bills and ran off,
leaving the remaining partner with a huge debt. So while it's
tempting to launch a new business with a partner, some steps should
be taken to prevent losses that have nothing to do with how viable
your business is, such as:
- Before you enter into a business partnership, just as prior to
marriage, date first. Do some smaller projects with your
prospective partner to get a good idea of the kind of person
you'll be depending on.
- Exercise oversight of your entire business, either directly or
by hiring a third party such as an outside accountant. This means
never simply handing off responsibility and saying something like,
"You handle everything in regards to money--that's not my
thing."
Customers
In an eagerness to acquire their first customers, new businesses
will sometimes get burned by people who make a habit of not paying
those they do business with, whether that's their web designer
or their PR consultant. They run up a bill, and when it comes time
to pay, they're either gone or claiming dissatisfaction. Some
new businesses that thought they were getting off the ground have
instead found themselves deep in a financial rut.
This is why it's extremely important to get paid at the time
you deliver a product or service. When doing long-term work or
major projects, have agreements that are signed in writing, get
deposits, and arrange for progress payments. Also, be sure to stop
working if you're not getting paid.
In another kind of customer fraud, companies--particularly those
from outside the country--will place small orders with businesses
and pay you with cashier checks. These companies build up your
trust so that when they send you an urgent large order, you're
tempted to ship on credit...and you never receive payment. Or you
may even be sent a cashier's check that looks like the ones
you'd previously cashed but that turns out to be bogus.
You can get some help checking out an international
company's legitimacy by contacting that country's Desk
Officer at the International Trade Administration or by calling (800)
USA-TRADE.
Scammers are continually finding new ways to take money from the
innocent--that's why it's called "criminal
enterprise." There's no substitute for being constantly
mindful of two classic sayings: "If it's too good to be
true, it is" and "There are no such thing as free
lunches."
Authors and career coaches Paul and Sarah Edwards are
Entrepreneur.com's "Homebased
Business" columnists. Their latest book is The Best Home Businesses for People 50+.
Contact them at www.workingfromhome.com.
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