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Most Recent Questions in Branding

Can I Use My City in My Business Name?

Generally, you can use your city in your business name. Of course, for every rule, there is an exception (sometimes, more than one). You cannot imply that your business is somehow a government... (more)

How Can I Build My Reputation?

In short, the answer is a big YES. It is absolutely necessary that you back up your pitches with an online and offline presence that matches who you say you are and what you offer. At a minimum, I... (more)

Can One Failed Business Affect My Future?

As an independent contractor, you are a business owner. And as an owner, it is up to you to create your own image – based on the experience others have of you and your work. If you are... (more)

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