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How Do I Protect My Personal Assets?

There are two important steps you can take to protect your personal assets when starting a company. First, make sure you are operating as a corporation or a limited liability company. A local... (more)

Should I License My Product Idea for Royalty Fees?

If this is the type of arrangement you choose to make, you'll need to do a lot of due diligence. It's best to talk to people who have actually done this to get an idea of the "ins and... (more)

What's the Best Plan for Paying Back Investors?

What you're suggesting here sounds much more like a loan than an investment. Think of an investment as someone buying a percentage of ownership in your company in exchange for a sum of money that... (more)

We Launched. What's Next?

It sounds like everything is set. Now, you need customers. Your next move will depend on what you're selling. Are you in a high "traffic" area? Do you have all the names and contact... (more)

How Do I Design a Prototype?

Start with your own industry and see if you can find someone who will build something for you directly, or can refer someone who can "freelance" for you. You can also use the internet... (more)

Can I Protect My Idea Without a Patent?

This is a tough situation. Patents just aren't that protective anymore. I own a corporation and I stopped signi (more)

Can I Find an Investor for a Seasonal Product?

I'm going to assume that when you write "venture capital" what you really mean is an investor -- someone who will write a check in exchange for a share in your business. For the record,... (more)

What Are the Best Ways to Advertise a Niche Product?

What kind of marketing support is the manufacturer giving you? Do you have any sales sheets? Do they do any social media or other forms of advertising? Next big question: What's your... (more)

How Can I Attract More Customers?

It depends on several factors. Begin by asking yourself what makes your Internet cafe different or special. Is it the cool place to be because of the decor or music? Is it in a popular or... (more)

How Do I Get Companies to Advertise on My Website?

The simple answer is by doing your homework and persevering. First, you have to know two things: What demographic markets comprise your 2,000 to 4,000 site visitors and what kinds of services they... (more)

How Do I Relaunch a Defunct Business?

Any time you want to launch or resurrect a business, you have a couple legal issues to consider when choosing a name. First, you want to be sure that the name is available with your state's... (more)

Can a Partial Partner Shut Down a Business?

Shuttering a business because the other partner won't pony up is a clear sign of discord. The partner demanding the contribution could either be trying to (unfairly) precipitate a rift, or could be... (more)

How Much Does it Cost to Launch a New Product?

Numbers are the language of business. It is critical to "know your numbers" on the expense side before plunging into any business venture. You're talking about starting something... (more)

How Do I Get Boutique Owners to Sell My Retail Product?

I would suggest a strategic mixture of all of the above. Start by sending the owners on your target list some information about your company, such as your mission statement and any materials... (more)

How Do I Launch a Membership-Based Website?

Membership websites come in all shapes and sizes, and include everything from simple blogs that require a login to rich content sites with privileged access to premium content based on the status... (more)

Should I Change My Company's Name?

Any time you form a new company you are, essentially, starting from scratch in building up the business credit associated with that company. If you don't have a bank account or other credit... (more)

Where Can I Get Help Launching a Website?

It's good that you're considering professional advice at the beginning of the startup process. As a professional advisor myself, I'm often consulted only after a business has launched and... (more)

How Should I Prepare for a Franchise Discovery Day?

Many franchise companies are using a "Discovery Day" approach to ending the franchise sales process. This type of event typically allows the prospective franchisee to meet and interact... (more)

What Do I Need to Buy a Franchise?

If you want to buy a franchise you'll need to have three things. First, you'll need to have the money to get the operation up and running successfully. You can use a combination of your own... (more)

How Can I Raise Money for My Nonprofit?

Start by contacting a local shipper or a local franchisee of a larger shipping company. Ask if they might like to partner with you. Another option would be to contact an individual donor and ask... (more)
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