Gwen Moran: Page 16

Writer and Author, Specializing in Business and Finance

GWEN MORAN is a freelance writer and co-author of The Complete Idiot's Guide to Business Plans (Alpha, 2010).

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Latest: Page 16

Money & Finance

10 Business Investments to Make Now

Business owners reveal the expenditures that paid off -- big-time.

Franchise

Three Tips for Finding a Franchise Location

How much should your franchisor help in finding the right location?

Marketing

Six Tips for Building Buzz on a Budget

Six tips for building buzz on the cheap.

Starting a Business

Beyond Plain-Vanilla: Reinventing Ice Cream

How Jeni's Splendid Ice Creams found success in pricey pints.

Operations & Logistics

Four Tips for Subleasing Office Space

Those offices you're paying for and not using can bring in some extra cash. But being a landlord can be tricky business.

Money & Finance

How to Check a Customer's Credit Worthiness

Know the risks and what to ask before extending credit to your customers.