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Mikal E. Belicove

Mikal E. Belicove

Mikal E. Belicove is an Entrepreneur magazine columnist & contributing writer and a business strategist specializing in market analysis, messaging and positioning, and content development for a select group of high profile businesses and individuals. Previously, Mikal started and sold a Boulder, Colo.-based Internet start-up and worked in Acquisitions for Alpha Books/Pearson plc and John Wiley & Sons, Inc.. His latest book, The Complete Idiot’s Guide to Facebook, was published in August of 2010. When he’s not working, Mikal can be found training for half-marathons and enjoying life with family and friends in Laguna Beach, California. For more information, visit www.MikalBelicove.com.

A Way to Win Back Online Customers

Retargeting can lead to increased conversions and turn abandoned site visits into sales.
March 22, 2011 in Online Marketing
Google's Panda Puts Content Farms Out to Pasture

Google's Panda Puts Content Farms Out to Pasture

See why Google's latest search algorithm, Panda, rewards original content.
March 17, 2011 in Online Marketing
SBA Fine-Tunes Rules for Disadvantaged Firms

SBA Fine-Tunes Rules for Disadvantaged Firms

New rules governing the SBA's 8(a) program went into effect this week. See if your business can benefit from the changes.
March 15, 2011 in SBA and Government Funding
Watch Where You're Swiping That Credit Card

Watch Where You're Swiping That Credit Card

Being able to accept credit cards on the go has been a boon for businesses, but one payment processor says it can be risky.
March 10, 2011 in Money
Starting Your Own Group Buying Site Without Joining Groupon

Starting Your Own Group Buying Site Without Joining Groupon

Group buying is growing by leaps and bounds. Get in on the action with a site of your own.
March 8, 2011 in Selling Online
A Group Buying Site for Rich People

A Group Buying Site for Rich People

To find consumers who have money to spend, you may need to look up market. Here's how the New York Times is aiming to help.
March 3, 2011 in Marketing
How to Look Like a Pro on Facebook

How to Look Like a Pro on Facebook

Between running a business and marketing it, you may need a hand building your Facebook presence. Here's how to get help.
March 1, 2011 in Starting a Business
How to Hire a Webmaster

How to Hire a Webmaster

How to size up and select a webmaster who can keep your site one step ahead.
February 22, 2011 in Building a Website
Tips for Interior Pages of Your Website

Tips for Interior Pages of Your Website

Treat every page of your website as if it's the homepage.
January 25, 2011 in Building a Website
When Should a Business Owner Get Personal on Social Media?Play Video

When Should a Business Owner Get Personal on Social Media? (Video)

Mikal Belicove, Entrepreneur Magazine columnist, on when to get personal or stay business-like on social media.
January 21, 2011 in Social Media
Should I Stick with Social Media If I'm Not Getting Results?Play Video

Should I Stick with Social Media If I'm Not Getting Results? (Video)

Mikal Belicove, Entrepreneur Magazine columnist, on exercising patience when experimenting with social media marketing.
January 21, 2011 in Social Media
How Can I Make Sense of Social Media Feedback?Play Video

How Can I Make Sense of Social Media Feedback? (Video)

Mikal Belicove, Entrepreneur Magazine columnist, on when to act on online comments about your business.
January 21, 2011 in Social Media
How Can I Stay on Top of My Social Media Efforts?Play Video

How Can I Stay on Top of My Social Media Efforts? (Video)

Mikal Belicove, Entrepreneur Magazine columnist, on finding fodder for social media conversations.
January 21, 2011 in Marketing
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