AJ Kumar
AJ Kumar is co-founder of Single Grain, a digital marketing agency based in San Francisco. Single Grain specializes in helping startups and larger companies with search engine optimization, pay-per-click, social media and various other marketing strategies.
A 5-Step Guide to Creating a Successful 'Inbound Marketing' Plan
Not sure what inbound marketing is? Follow this step-by-step process to get started.
How to Stand Out Among Bigger Brands on Google
These three tips can help small businesses develop a strong brand identity and improve their SEO.
5 Common SEO Mistakes and How to Avoid Them
Advice for steering clear of deadly search engine optimization no-nos.
Telling Your Story: 5 Rules for 'Content Marketing'
How you can create content that will draw traffic and yield high search engine rankings.
What Google's Panda and Penguin Updates Mean for the Future of SEO
Three predictions for how search optimization might look in the months ahead.
How to Create a Search-Friendly Website
Here are five of the biggest website structure mistakes, plus tips on how to avoid them.
How the New Google+ Local Tab Could Influence Local SEO
Here's how you can maximize the local search benefits of the new Google+ Local feature for your website.
SEO vs. PPC: Knowing Which Is Right for Your Website
Your choice will depend on your budget and how fast you want to build traffic.
3 Ways to Stop Losing Traffic from Google's Penguin Update
If your site saw a drop in visitors after the search giant's latest change, here's how to get them back.
How to Get Your Content Shared More on Pinterest
From calls to action to setting up 'sharing networks,' consider these tips for making your content go viral on the popular social network.
3 Ways to Create More Engaging 404 Pages
Go beyond simple error messages. Here's how you can direct visitors to your site's best content and reflect your brand personality.
5 Tools to Take Your SEO to the Next Level
These services can take some of the pain out of search optimization while improving your website rankings.
5 Ways to Build a Solid Email Marketing List
Keeping in touch with your best prospects will draw them back to your website to buy.
Three Tips for Drawing Even More Traffic from Pinterest
Marketers should take a soft-sell approach and make sure their shared content includes proper backlinks.
Six Ways to Make Your Content Go Viral
It can be difficult to predict what will go viral, but catchy content can increase your chances.
How Keyword Research Can Improve Your SEO
Choosing optimal keywords can help raise your search engine rankings and increase traffic to your website.
Can Too Much SEO Be a Bad Thing?
With rumors that Google could start penalizing over-optimized websites, here are three tips for staying on the search giant's good side.
Five Ways to Optimize Video for Search Engines
These steps can help boost viewership of your videos and traffic to your website.
How Backlinks Can Boost Traffic to Your Website
Cultivating links from other websites that point back to your own site can help improve how your business turns up in search engine rankings.
How Using Microdata Can Improve Your Website SEO
Working informative tags into your site's programming can help search engines process information about your business, leading to more web traffic to your website.
Three Secrets to Using Google Analytics for Measuring Your Website's ROI
If you're only using the tool to track the number of visitors to your site, you aren't taking full advantage of its power.
How to Build an SEO Team from Scratch
Here are the ways you can make sure search engine optimization is a top priority at your company.
Six Tips for Maximizing Email Marketing Campaigns
Consider this advice for testing different strategies to encourage customers to open and respond to email messages.
The Battle Against SOPA Is Far From Over
Even though the anti-piracy bill has been sidelined, other proposed legislation still exist that pose equal threats to online businesses.
What You Need to Know About Brand Building vs. SEO
Follow these suggestions to balance branding and search-engine optimization in your marketing efforts.
Five Ways to Tame Your Inbox
These tools that can help any small business gain control of email clutter and become more organized and productive.
Three Steps to Optimize Your Website For Google's 'Freshness' Update
Small-business owners can capitalize on the latest search-engine change by posting often and commenting on timely topics.
What You Need to Know About YouTube's New Analytics Program
A run-down of some of the new features, plus three tips to help you create more engaging videos for your business.
Five Effective SEO Strategies to Optimize Your Business Blog
Wonder why your blog isn't getting much attention? Here's how to improve your keywords, backlinks, social networking and site structure.
Seven Tips for Improving Pay-Per-Click Campaigns
Consider this advice for creating targeted keywords and maximizing click-through action.Most Popular
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