Scott Langdon

Scott Langdon

Managing partner of HigherVisibility

Scott Langdon is an entrepreneur with over 13 years of internet marketing experience, and currently serves as a managing partner of the nationally-recognized SEO firm HigherVisibility. Langdon and the HigherVisibility team work with clients of all sizes from across the country to offer a full range of interactive marketing services. He resides in Memphis, Tennessee.

How to Distinguish Your Personal From Your Professional Brand Online
Social Media

How to Distinguish Your Personal From Your Professional Brand Online

Why it makes sense to create a dividing line between your personal and professional selves.
5 Powerful SEO Metrics and Data Points You Need to Watch
SEO

5 Powerful SEO Metrics and Data Points You Need to Watch

To get the best picture of your website's performance, regularly check these reports – and make sure you're using them the right way.
5 Sources of Online Traffic You're Probably Ignoring
Content Strategy

5 Sources of Online Traffic You're Probably Ignoring

It's important to think about all site categories -- visual, bookmarking, Q&A, forums and more -- when seeking new traffic sources.
How to Recover from a Google Penguin Penalty
SEO

How to Recover from a Google Penguin Penalty

If your website has been penalized by Google, it's important to act quickly. Here are four steps to get you back in the clear.
How Local SEO Works and Why It Matters for Small Businesses
SEO

How Local SEO Works and Why It Matters for Small Businesses

Now is the best time to start creating a local strategy and to start building up your presence on search engine results pages.
The SEO Gray Area Isn't So Gray Anymore: What It Means for Your Strategy
SEO

The SEO Gray Area Isn't So Gray Anymore: What It Means for Your Strategy

When it comes to SEO, Google is increasingly holding marketers accountable for creating quality content void of keyword or link-building scams.
6 Ways to Master SEO Without Google Analytics
Marketing

6 Ways to Master SEO Without Google Analytics

While Google threw a curveball by encrypting all of its keyword search data last fall, there are still other ways to track your site's traction.