Lisa Hoover McGreevy
Lisa Hoover McGreevy is a seasoned professional writer specializing in corporate messaging and data journalist in the
Marketplace and regular contributor to the Visually blog.
According to the American Foundation for the Blind, 20.6 million people in the U.S. experience vision loss. Here is how to market your brand to this important demographic.
Millennials can be a fickle bunch. Here are three strategies you need to be using to market your content to this demographic.
Marketing professionals are well aware of the power of viral videos and use the same techniques to sell their brand. But that doesn't mean every one will be a homerun. Here is how to do it right.
With big-name brands going all in on Instagram, entrepreneurs can learn a thing or two from these companies about how to engage with followers.
With businesses having a lot to gain from the visual social network, competition is fierce. Here are a few unique tricks to stand out on Pinterest -- and hopefully gain customers.
Social Media Marketing
While social media is a great platform for reaching consumers in an engaging way, the interactions can also be fleeting. Here are a few tips on getting your message heard and keeping consumers coming back for more.
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© 2014 Entrepreneur Media, Inc.