Doug and Polly White

Doug and Polly White

Principals

Doug and Polly White own Whitestone Partners Inc., a management-consulting firm that specializes in helping small businesses grow profitably. They are also co-authors of Let Go to GROW, a bestselling book on why some businesses thrive and others fail to reach their potential.

Tracking This Metric Will Give You Vital Perspectives on Your Business
Finance

Tracking This Metric Will Give You Vital Perspectives on Your Business

With your revenue and costs of goods/services, you can adjust prices or fill holes.
How to Know If Your Business Has Reached the Next Level
Business Circle

How to Know If Your Business Has Reached the Next Level

The first three levels of size are largely determined not by revenue or employees, but by you.
The 5 Essentials of Choosing a Consultant
Business Circle

The 5 Essentials of Choosing a Consultant

These outside advisers can create tremendous value for your business, but it's important the person your contract checks off these items.
Can a Business Grow Itself Into Bankruptcy?
Bankruptcy

Can a Business Grow Itself Into Bankruptcy?

Sometimes, increasing sales can backfire, and the math will eat a company alive.
Have These 3 Essentials in Place Before Opening a Second Location
Expansion

Have These 3 Essentials in Place Before Opening a Second Location

There's a big opportunity in expanding your business to more than one location. But it can be a disaster if you haven't prepared right.
When Should You Start Paying Yourself?
Finance

When Should You Start Paying Yourself?

Of course, you have your own personal expenses to deal with, but there is actually a sound business reason to give yourself a wage.
Ensure Your New Employee's Success With These 5 Steps
Managing Employees

Ensure Your New Employee's Success With These 5 Steps

If you're hired the right person, following these tips will help make sure your new hire performs to your expectations.
Passion Alone Is Not Enough to Open a Business
Starting a Business

Passion Alone Is Not Enough to Open a Business

Before you start up, consider all the other functions of running a business, such as dealing with customers and keeping the books.
4 Advantages That Small Businesses Can Sell to Attract Top Talent
Hiring

4 Advantages That Small Businesses Can Sell to Attract Top Talent

Leverage the benefits that a young company might have the flexibility to offer and woo the best employees.
Oracle Now Has Two Leaders, But Can These Arrangements Work?
CEOs

Oracle Now Has Two Leaders, But Can These Arrangements Work?

With the announcement of Larry Ellison's stepping down, here are three tips for companies considering having co-ceos.
2 Simple Rules to Follow When Developing a Market Segmentation
Marketing

2 Simple Rules to Follow When Developing a Market Segmentation

To get ahead of the competition, find the customers that will be most interested in your product or service.
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Are Candidates Who Job Hopped Worth Your Time?
Hiring

Are Candidates Who Job Hopped Worth Your Time?

If you're reviewing a resume with multiple, short-term job stints, you may inclined to pass. But not so fast.
What to Do When Long-Term Employees Become Managers, and Are Bad at It
Managing Employees

What to Do When Long-Term Employees Become Managers, and Are Bad at It

Your business has grown, but an employee's skill set hasn't grown with it. Should you shift them, or get rid of them altogether?
It's All About the Money: Cash or Accrual Accounting?
Accounting

It's All About the Money: Cash or Accrual Accounting?

Both methods have advantages and drawbacks, and could determine how you file your taxes.
The 4 Basics of Making Money on the Internet
Online Business

The 4 Basics of Making Money on the Internet

Used improperly, the web can be a black hole -- one in which you dump tens of thousands of dollars without results.