Al Lautenslager: Page 3
Author, Speaker, and Consultant
Al Lautenslager is an award-winning marketing expert, bestselling author, highly sought-after speaker, consultant, and entrepreneur. He is the principal of Market For Profits, a Midwestern-based marketing consulting firm; former president and owner of The Ink Well, a direct marketing, printing, and a Certified Guerrilla Marketing Coach.
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Standing Out Among All Other Marketing Efforts
Develop a memorable ad campaign with these creative ways to grab your customers' attention.
Implementation: The Key to Effective Marketing
If you don't buy a ticket, you can't win the lottery. Find out why the implementation is the most important stage in your marketing plan.
Exploring Multiple Marketing Options
When it comes to marketing, there's more than one way to get your message across. Find out why a multipronged approach may be the best option for your company.
Target, Market, Repeat
Use a marketing process to reach your customers instead of a one-time event, and watch the biz roll in.
Let Your Imagination Take Off
A successful guerrilla marketing campaign takes effort, not cash.
The Power of Repetitive Marketing
Creating a marketing process--not a marketing event--is the surest way to bring in the business.
