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Behind the Brand

20 Recent Stories

SocialMedia Examiner's Mike Stelzner on How He Got StartedPlay Video

SocialMedia Examiner's Mike Stelzner on How He Got Started (Video)

SocialMedia Examiner founder Mike Stelzner and author of 'Launch,' shares his secrets to success in publishing content online with Bryan Elliott on 'Behind the Brand.'
November 9, 2011 in Success Stories
Toshiba America's CEO on How to Embrace RiskPlay Video

Toshiba America's CEO on How to Embrace Risk (Video)

Mark Simons, CEO of Toshiba America Information Systems, discusses how a business can go from good to great by taking risks, not being afraid of failure -- and learning from mistakes. He talks with Br
November 7, 2011 in Leadership
Chris Brogan on How to Grow Your Online PresencePlay Video

Chris Brogan on How to Grow Your Online Presence (Video)

The popular blogger shares low-cost ways to take your company 'to the next level' online with site design, email marketing and blogging. He speaks with Bryan Elliott in 'Behind the Brand.'
October 17, 2011 in Growth Strategies
'Soul Surfer' Bethany Hamilton on Overcoming ChallengesPlay Video

'Soul Surfer' Bethany Hamilton on Overcoming Challenges (Video)

Meet the teenage surfer who survived a shark attack, got back in the water three weeks later and went on to surf professionally. She talks with Bryan Elliott in 'Behind the Brand.'
October 7, 2011 in Lifestyle
Chris Brogan on Creating Trust With Customers OnlinePlay Video

Chris Brogan on Creating Trust With Customers Online (Video)

Chris Brogan, author of 'Trust Agents,' talks about new business practices that can help companies create long-term relationships with customers online. He speaks with Bryan Elliott in 'Behind the Bra
September 29, 2011 in Social Media
How Gary Vaynerchuk Puts Family FirstPlay Video

How Gary Vaynerchuk Puts Family First (Video)

The successful entrepreneur talks about cultivating his legacy. An interview with Bryan Elliott in 'Behind the Brand.'
July 22, 2011 in Work/Life Balance
Gary Vaynerchuk's Success Secret: Hard WorkPlay Video

Gary Vaynerchuk's Success Secret: Hard Work (Video)

The author and entrepreneur talks about making mistakes and going all-in.
July 2, 2011 in Productivity
Gary Vaynerchuk, Vince McMahon, Biggie Smalls and InspirationPlay Video

Gary Vaynerchuk, Vince McMahon, Biggie Smalls and Inspiration (Video)

The entrepreneur talks about storytelling and the people he admires most.
July 1, 2011 in Profiles
What's Next for Gary VaynerchukPlay Video

What's Next for Gary Vaynerchuk (Video)

The social-media guru and entrepreneur talks about his career and management style with Bryan Elliott in 'Behind the Brand.'
July 1, 2011 in Profiles
Gary Vaynerchuk on Being Zinged by CNN's Piers MorganPlay Video

Gary Vaynerchuk on Being Zinged by CNN's Piers Morgan (Video)

The social media pro talks about his jibbing on cable television.
July 1, 2011 in Getting Press
Gary Vaynerchuk's Advice to Entrepreneurs: Focus on Your StrengthsPlay Video

Gary Vaynerchuk's Advice to Entrepreneurs: Focus on Your Strengths (Video)

The entrepreneur and author says people should be happy with who they are.
July 1, 2011 in Productivity
Gary Vaynerchuk on Success, Family and Social MediaPlay Video

Gary Vaynerchuk on Success, Family and Social Media (Video)

The social-media maven shares his strong business and personal views.
June 30, 2011 in Profiles
Gary Vaynerchuk on Why He Calls Social-Media Pros 'Clowns'Play Video

Gary Vaynerchuk on Why He Calls Social-Media Pros 'Clowns' (Video)

The social-media guru talks about his controversial TechCrunch interview criticizing social-media experts with Bryan Elliott in 'Behind the Brand.'
June 29, 2011 in Social Media
Gary Vaynerchuk: Why Dirt Under Your Fingernails Is a Good ThingPlay Video

Gary Vaynerchuk: Why Dirt Under Your Fingernails Is a Good Thing (Video)

The author and entrepreneur explains his criticism of social-media pros from a controversial TechCrunch interview. A clip from his video with Bryan Elliott in 'Behind the Brand.'
June 24, 2011 in Social Media
Gary Vaynerchuk on the Impact of the Internet on SellingPlay Video

Gary Vaynerchuk on the Impact of the Internet on Selling (Video)

The video blogger and author talks about the sea change in consumer patterns with Bryan Elliott for 'Behind the Brand.'
June 19, 2011 in Selling Online

Gary Vaynerchuk on Social Media and Customer Retention (Video)

The social-media evangelist talks about the future of mapping customer acquisition with Bryan Ellliott for 'Behind the Brand.'
June 19, 2011 in Social Media
Gary Vaynerchuk on His Roots As an EntrepreneurPlay Video

Gary Vaynerchuk on His Roots As an Entrepreneur (Video)

The social-media maven on his background as an immigrant and his parents' influence on his business success.
June 19, 2011 in Family Business
Gary Vaynerchuk on Why the Old Spice Campaign Fell ShortPlay Video

Gary Vaynerchuk on Why the Old Spice Campaign Fell Short (Video)

The video blogger and author argues that the popular ad flopped in this interview with Bryan Elliott in 'Behind the Brand.'
June 19, 2011 in Social Media
Gary Vaynerchuk on What Caring Looks Like to CustomersPlay Video

Gary Vaynerchuk on What Caring Looks Like to Customers (Video)

The entrepreneur and social media guru talks about the need for transparency in business with Bryan Ellliott for 'Behind the Brand.'
June 16, 2011 in Customer Service
Gary Vaynerchuk on Being an Early AdopterPlay Video

Gary Vaynerchuk on Being an Early Adopter (Video)

The social-media maven talks about recognizing and acting on important business trends with Bryan Elliott in 'Behind the Brand.'
June 15, 2011 in Profiles