Colleen DeBaise

Colleen DeBaise

Colleen DeBaise is special projects director at Entrepreneur.com.
9 New Tips for Location-Based Marketing
Marketing

9 New Tips for Location-Based Marketing

It's been years since the early days of Foursquare and Yelp. What should entrepreneurs know now about location-based marketing? Team Digital has this advice.
How to Break Into Ad Tech
Starting a Business

How to Break Into Ad Tech

Call them modern day Mad Men. We talk to three ad-tech entrepreneurs about their best advice for starting up.
Getting Started: Social-Media Tips for the Service Crowd
Marketing

Getting Started: Social-Media Tips for the Service Crowd

When you're a service provider or B2B business, do you join Facebook, Pinterest, LinkedIn -- or something else? Our Team Digital has the answer.
Startups Bring Big-Data Spin to Ads
Starting a Business

Startups Bring Big-Data Spin to Ads

With investors spending billions of dollars in recent years, yesterday's billboards have been replaced by highly targeted ads delivered over the Internet. We talk to three entrepreneurs in ad tech.
Read This Email. Why Again?
Marketing

Read This Email. Why Again?

Many small businesses promote their products, services and discounts through emails. But how do you get customers reading? Our Team Digital has the answer.
Ad-Tech Gold Rush Is On
Technology

Ad-Tech Gold Rush Is On

The use of smartphones and mobile devices has exploded. When you combine that with the billions of dollars spent on advertising each year, you get a hot new sector: advertising technology.
The Best Marketing Advice You're Forgetting to Follow
Marketing

The Best Marketing Advice You're Forgetting to Follow

In this week's column, Entrepreneur's Team Digital looks at techniques that even savvy businesses overlook when building an online presence.
Tips for Starting a Fashion-Tech Business
Starting a Business

Tips for Starting a Fashion-Tech Business

Digital is disrupting a stylish, multibillion-dollar global enterprise. We talk to three fashion-tech entrepreneurs about their best advice for starting up.
3 Reasons Why You Need a Business Plan
Starting a Business

3 Reasons Why You Need a Business Plan

Operating as a lean startup has its advantages, but you still need a roadmap to success. That's where your business plan comes in.
Lonely Entrepreneur? How to Build a Support System
Starting a Business

Lonely Entrepreneur? How to Build a Support System

Starting a business can be an isolating experience. But there are a few ways to surround yourself with good people.
Startups Give Fashion a Tech Makeover
Starting a Business

Startups Give Fashion a Tech Makeover

An app that helps you pick out high heels. An online service that sends you trendy socks. These tech startups aim to give the fashion industry a digital upgrade.
3 Things on a Growing Company's Checklist
Growth Strategies

3 Things on a Growing Company's Checklist

Sure, it's easy to be loose with the rules as a startup. But once your company takes off, make sure you put these three practices in place.
Unveiling Fashion's Latest Trend: Technology
Starting a Business

Unveiling Fashion's Latest Trend: Technology

The world's most glamorous industry is getting a digital overhaul as investors pour money into a wave of fashion-tech startups.
Your Secret Weapon in Sales? The Phone
Marketing

Your Secret Weapon in Sales? The Phone

If you're only using email and Twitter to reach new clients, you could be getting lost in the crowd. One solution could be to pick up the phone.
A Dose of Advice for Health-Tech Startups
Starting a Business

A Dose of Advice for Health-Tech Startups

With the U.S. spending $3 trillion on health care per year, the race is on to improve an inefficient system. We ask entrepreneurs at Blueprint Health accelerator to share their best tips for starting up.