Don Debelak

Starting a Business

All Systems Go

Here's how to get sales of your new product off the ground, using the Internet as your launching pad.
Starting a Business

Send in the Clones

Will competitors' knockoffs destroy your products' edge? Not if you don't let them.
Starting a Business

Less Is More

Believe it or not, setting your sights a little lower could be the key to marketing your new product.
Starting a Business

Finning the Flames

With a flash of creativity, you can swim circles around the competition.
Starting a Business

A Novel Dilemma

To reach potential customers with an avant-garde product, you'll need to have a few tricks up your sleeve.
Starting a Business

Let's Make a Deal

Licensing your idea to a bigger company can mean fewer hassles--and a lot more money in your pocket.

Join the Club

Launching your first product? Get by with a little help from your friends at an inventors' group.

Lights, Camera, Action

Airtime on home shopping networks gives your product a big boost.
Starting a Business

Play Your Cards Right

Presenting a case study in striking the best deals to launch your own great product on a limited budget
Starting a Business

Seller's Market

Don't want to leave the selling of your product up to a licensee? Do it yourself on commission.
Starting a Business

Got a New Idea?

If the answer is "not really," don't worry; just buy the rights to someone else's invention and reap the profits. Now that's a bright idea.

One of a Kind?

Make your product conform to break away from the norm.
Starting a Business

Notions in Motion

Itching to turn an idea into reality? You've got to answer the call and take charge to make it happen.
Starting a Business

The Bigger, the Better

If you need quick cash flow to stay in business—and who doesn't?—skip the small retailers and go straight for companies that buy in bulk.
Starting a Business

Lighting the Way

In the dark because your oddball product doesn't fit with buyers? There is success at the end of the tunnel.