Geoff Weiss

Geoff Weiss

Staff Writer. Frequently covers YouTube, celebrity entrepreneurs and viral trends.
How Longchamp Turned the Basic Nylon Tote Into a Full-Blown Luxury Icon
Fashion

How Longchamp Turned the Basic Nylon Tote Into a Full-Blown Luxury Icon

When the French luxury house introduced its Le Pliage bag 20 years ago, it was met with very little fanfare. Three years later and with virtually no marketing, it became a hit. Today, the company sells 10 a minute.
Bill Gates' 5 Favorite Books of 2014
Business Books

Bill Gates' 5 Favorite Books of 2014

Recommended to him by Warren Buffett, Gates calls 'Business Adventures' by John Brooks the best business book he's ever read.
How a 10-Minute Spot on QVC Turned This Woman Into a $100 Million Cosmetics Mogul
Women Entrepreneurs

How a 10-Minute Spot on QVC Turned This Woman Into a $100 Million Cosmetics Mogul

With a unique ability to weave visual backstories and touch untold masses, QVC can serve as a transformative vehicle for entrepreneurs.
Sephora Mistakenly Rolls Out Vulgar Hashtag
proofreading

Sephora Mistakenly Rolls Out Vulgar Hashtag

How a simple misspelling threw an entire promotional campaign into complete disarray.
Mark Zuckerberg Slams Apple's CEO Over Comments About Customers
Leadership

Mark Zuckerberg Slams Apple's CEO Over Comments About Customers

Facebook's co-founder has come out swinging against a letter written by Tim Cook criticizing ad-based businesses.
Presented by
A Family Legacy: Tennessee Brothers Seek to Revive Fallen Whiskey Empire
Family Businesses

A Family Legacy: Tennessee Brothers Seek to Revive Fallen Whiskey Empire

The Nelson brothers were staggered to discover on a country drive one day that their great-great-great grandfather owned and operated one of the largest whiskey distilleries in pre-Prohibition America.
Google Launches Interactive Games on Times Square's Biggest Billboard Ever
Outdoor advertising

Google Launches Interactive Games on Times Square's Biggest Billboard Ever

The search giant is the first company in the world to rent out the football field-sized screen -- with a tenure that will last throughout the ever-critical holiday shopping season.
New Google Initiative Enables Ad-Free Browsing on Certain Sites for a Monthly Fee
Online Advertising

New Google Initiative Enables Ad-Free Browsing on Certain Sites for a Monthly Fee

The Contributor program allows users to directly support their favorite sites as opposed to today's mostly ad-funded media model.
The Entrepreneurial Backstory of 'Choose Your Own Adventure' Creator R.A. Montgomery
Books

The Entrepreneurial Backstory of 'Choose Your Own Adventure' Creator R.A. Montgomery

The noted author and publisher died earlier this month at the age of 78.
Super-Speedy 5G Mobile Network Slated to Kick Off at the 2018 World Cup
Mobile

Super-Speedy 5G Mobile Network Slated to Kick Off at the 2018 World Cup

Huawei and leading Russian carrier Megafon are honing the technology in the run-up to the 2018 games.
Come 2015, Apple Will Reportedly Bake Beats Music-Streaming Service Into iOS
Music

Come 2015, Apple Will Reportedly Bake Beats Music-Streaming Service Into iOS

The move would represent Apple's first attempt to capitalize on its $3 billion purchase of Beats Electronics in May.
How Barilla Transformed Into a Trailblazer for Corporate Equality
Leadership

How Barilla Transformed Into a Trailblazer for Corporate Equality

Today, the company has added transgender-related care to its health benefits, contributes money to gay rights causes and has featured a lesbian couple on a promotional website.
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How to Improve Your Google AdWords Campaign This Holiday Season
SEO

How to Improve Your Google AdWords Campaign This Holiday Season

With online shoppers becoming increasingly nocturnal this holiday season -- and likely to click on a dozen websites before making a purchase -- it's critical to tap into evolving consumer habits.
In a Catch-22, This App Rewards People for Setting Down Their Phones
Mobile

In a Catch-22, This App Rewards People for Setting Down Their Phones

A trio of Singaporean entrepreneurs just won $30,000 in funding for an app called Apple Tree, which is designed to encourage face-to-face interaction.
Widow Brings Husband's Ashes to T-Mobile Store After Company Refuses to Cancel His Contract
Customer Service

Widow Brings Husband's Ashes to T-Mobile Store After Company Refuses to Cancel His Contract

A 56-year-old widow from Wales has said that it was easier -- procedurally speaking -- to bury her late husband than to cancel his T-Mobile cell phone contract.