Geoff Williams

Geoff Williams has written for numerous publications, including Entrepreneur, Consumer Reports, LIFE and Entertainment Weekly. He also is the author of Living Well with Bad Credit.

The Next Generation

They're your customers and maybe even your employees. Meet the millenials.

Fridge Wars

Employees duking it out in the kitchen? Stop the madness!

Good Sports

Get off the sidelines and into the game! Starting a business based on professional sports could put you in the big leagues.

Early Birds

Before DVDs became big business, this pair of entrepreneurs saw the chance to get in on the ground floor.

Shoot for the Stars

Aim high, and you could land a big-name investor.

It's a Style Thing

Style really does stand for something, says this author.

Never Fear

On the verge of starting your own business, but too chicken to step off the edge? If these entrepreneurs could take the plunge during uncertain times and still succeed, imagine how well you can do in today's brighter economy.

How the Rookie Crumbles

Is your business off to a crummy start? Learn how facing your faults can put your business on a solid foundation.

Tuning In

These entrepreneurs do business to the beat of a different drum.

Where There's Smoke . . .

One entrepreneur feels the heat of anti-smoking laws.

Bad Rap

Has your industry got an image problem? Here's how to cope.

Fax Attack

This entrepreneur's fighting mad about junk faxes.

Charity Begins at Work

Here's one entrepreneur with divine inspiration.

Magic Touch

With a few tricks up their sleeves, two brothers take PC design to a whole new level.
Starting a Business

Salvage Operation

Think there's no money to be made from refuse? With a little ingenuity, you may be surprised.