Gwen Moran

Gwen Moran

Gwen Moran is a freelance writer and co-author of The Complete Idiot's Guide to Business Plans (Alpha, 2010).

Marketing

What the Pros Use

A flurry of social media management tools has arrived to help you consolidate and keep track of your social media updates. Four social media experts weigh in on what they use and why.
Marketing

Pay for Praise

New FTC guidelines address paid endorsements.
Knowledgewebb is Power
Starting a Business

Knowledgewebb is Power

A site that teaches people new to the job front not to sweat the tech
Starting a Business

Be a Follower

Must-add tweeps to any business owner's Twitter feed
Starting a Business

Toward Greener, Safer Roads

A company that analyzes driver behavior gets millions in investment to help it travel further.
Cash Flow Center

The Cost of Found Money

Ignoring escheatment laws could leave your business open to liability.
Cash Flow Center

Is Online Banking Safe?

Beware the pitfalls of convenience when it comes to conducting transactions via the web.
Growth Strategies

A New Chapter

A rescued bookstore provides a training ground for people with autism.
Starting a Business

Teed Up

Meri Zeiff's T-shirt company allows kids to make a difference--while communicating positive messages.
Starting a Business

The Accidental Investment

Mobile app maker Smule wasn't looking for more funding but saw the value when the right backers came knocking.
Starting a Business

Get in on a Burgeoning Market

Battery maker lands a powerful $13.2 million in funding.
Finance

Getting Credit

The lowdown on business credit cards--what's out there and what to watch for
Cash Flow Center

Money Well Spent

These 3 businesses made small but strategic investments that paid off big.
Growth Strategies

My Smartphone Sent Me

How savvy businesses are finding customers on Foursquare, Twitter and Meetup
Starting a Business

Gaming the System

Success in game development and knowing when to quit landed PopCap $22.5 million.