Jim Joseph: Page 7
Marketing Master - Author - Blogger - Dad
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How to Position Your Personal Brand In Two Minutes Or Less
Positioning your personal brand will provide you with a road map to make better decisions in life. Here's how to get there.
Why Barilla's CEO Has Demographics Working Against Him
Guido Barilla's remarks last week that the pasta company will never feature gay families in its ads isn't just offensive, it's missing the mark when it comes to targeting customers.
How To Brand Yourself To Live a Happier Life
Whether you like it or not, you are your very own brand. Here's how to make the most of it.
What It Really Means to Have a Personal Brand
Managing your career is like managing a brand. Here's why branding yourself is key to your personal success.
A Social-Media Marketing Primer Even Your Mom Can Handle
Don't hold back on using social-media marketing because you're not tech savvy. Here are a few simple ways to get started.
What's the Beef? Chipotle Faces Loyalty Issues Over Meat Standards
The fast-food chain's potential changes in hormones used to treat its cows might be problematic with its brand messaging. Here's lessons to take away for your own business.