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Ken Segall

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Ken Segall worked closely with Apple co-founder Steve Jobs as ad agency creative director for NeXT and Apple. He was a member of the team that created Apple’s 'Think different' campaign, and he’s responsible for that little “i” that’s a part of Apple’s most popular products. Segall has also served as creative director for IBM, Intel, Dell, and BMW. He blogs about technology and marketing.

1 Recent Stories

What I Learned About Great Meetings from Steve Jobs

What I Learned About Great Meetings from Steve Jobs

One principle that is key to Apple's success is keeping meetings small and attended by the smartest people.
April 26, 2012 in Managing Employees